Date: Fri, 12 May 1995 08:24:32 -0400 (EDT) From: David Casti Subject: ACTION ALERT: Clairol Under Attack Submitted by: Todd Ruston CLAIROL UNDER ATTACK -------------------- The American Family Values Journal, a publication of Donald Wildmon's conservative christian coalition, is encouraging readers to threaten Bristol-Myers Squibb with a boycott of all its products because it is advertising Clairol Men's Choice hair care products in The Advocate. Bristol-Myers Squibb has an enormous pharmaceutical product line, and through its Clairol division alone also markets Nice and Easy, Ultress, and Herbal Essence. As a result of Wildmon's urging, letters are pouring into corporate headquarters. Support Bristol-Myers' decision to advertise in gay media and let them know that lesbian and gay consumers buy their products. Letters should be faxed (212-546-4020) or mailed to: Chairman Richard Gelb Bristol-Myers Squibb 345 Park Avenue New York, NY 10154