Date:         Thu, 31 Mar 1994 11:31:48 EST
Reply-To: ttilkey@ATTMAIL.COM
Subject:      G/L Business EXPO in NJ

USING AT&T's DIVERSITY TO MAKE A DIFFERENCE in the marketplace.  At the
Meadowlands Arena on April 16 and 17 AT&T Consumer Communications Services
(CCS) will exhibit at "The First National Gay and Lesbian Business Expo"
which is expected to reach 20,000 lesbian, bisexual and gay consumers in the
metropolitan area. Joining companies such as XEROX, Holiday Inn, Continental
Airlines, Met Life, Kiwi Air and Waldenbooks, CCS will partner with LEAGUE
(Lesbian, Bisexual and Gay United Employees at AT&T) to present AT&T services
to consumers in this lucrative market.

Although AT&T has partnered before with other employee resource groups in
marketing at local ethnic and cultural events, this is the first time it will
use the insights and knowledge of LEAGUE (Lesbian, Bisexual and Gay United
Employees at AT&T) to help influence lesbian and gay consumer
telecommunications spending...spending estimated to be worth $740 million in
a market which is currently under targetted competitive attack by niche and
mainstream carriers.

The expo will showcase hundreds of exhibits, demonstrations, workshops and
seminars sponsored by exhibitors from business areas such as Business
Services and Equipment, Insurance, Estate Planning, Investments, Travel &
Leisure, Banking, Retail, Fitness and Health Care, and Communications.  For
information about the expo contact Linda Escalante on !escalante or
(908)658-6790.